AAP Sales for April: E-Books Return to Earth

In April, total net book sales fell 3.1%, to $828.4 million, compared to April 2012, representing sales of 1,193 publishers and distributed clients as reported to the Association of American Publishers.

E-book results were all over the lot. The biggest gainers overall were university and religious e-books categories at 75% and 42.3%, respectively. At the same time, the category with the biggest drop was children's/YA e-books, down 64.8%. The largest e-book category in sales--adult e-books--rose 7.1%, far down from its triple-digit gains of a year or two ago.

CATEGORY

SALES

% CHANGE

University press e-books

 $1.1 million

 75%

Religious e-books

 $6.4 million

 42.3%

Children's/YA paperbacks

 $42.5 million

 32.2%

University paperbacks

 $3.1 million

 30.7%

Religious paperbacks

 $9.2 million

 24%

Downloaded audio

 $10.1 million

 19.9%

Religious hardcovers

 $23.1 million

 15.8%

Higher ed course materials

 $83.2 million

 14.5%

Children's board books

 $2.7 million

 13.4%

K-12

 $154.1 million

 12.7%

Professional publishing

 $52.6 million

 10%

Adult e-books

 $106.6 million

  7.1%

University hardcovers

 $3.6 million

  5.3%

Adult hardcovers

 $127.3 million

  2.3%

 

 

 

Physical audiobooks

 $6.1 million

-12.6%

Adult paperbacks

 $108.5 million

-17.4% 

Mass market

 $23.1 million

-18.2%

Children's/YA hardcovers

 $41.2 million

-46.4%

Children's/YA e-books

 $14 million

-64.8%

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