"I think the plateau, or rather slight decline, that we're seeing in the U.S. and U.K. is not going to reverse. It's the limit of the e-book format. The e-book is a stupid product.... We, as publishers, have not done a great job going digital. We've tried. We've tried enhanced or enriched e-books--didn't work. We've tried apps, websites with our content--we have one or two successes among a hundred failures. I'm talking about the entire industry. We've not done very well."
Hachette Livre CEO: 'The E-Book Is a Stupid Product'
--Hachette Livre CEO Arnaud Nourry in an interview with Scroll.in