Gene Taft, who has spent 15 years in book publishing, most recently as
v-p, assistant publisher and director of publicity at PublicAffairs,
has moved to Washington, D.C., and set up his own public relations
firm, GT/PR, which will specialize in promoting books and authors. Taft
said he wants "to blend his significant experience dealing with
'serious non-fiction' books and his personal love of popular culture by
working on a wide range of books on politics, current events, history,
biography, sports, music, film, and television."
On his own, Taft has already worked on two campaigns: one for China: The Balance Sheet, which PublicAffairs published with the Center for Strategic and International Studies and the Institute for International Economics as well as the Caravan Project, the new distribution organization created by PublicAffairs founder and editor-at-large Peter Osnos.
GT/PR has begun forming a small referral network with fellow publicists, which includes Elizabeth Shreve Public Relations in Washington and cjPurdy Communications in New York. GT/PR has also struck up a referral alliance with Bookcurrents, which specializes in Web marketing. GT/PR is also in the process of establishing alliances with companies that provide radio and satellite TV campaigns, graphic design and many other promotional outlets.
GT/PR is located at 1811 Riggs Place, NW, Washington, D.C. 20009; 202-462-4619, cell 917/701-4072; e-mail: GeneTaftPR@aol.com.
On his own, Taft has already worked on two campaigns: one for China: The Balance Sheet, which PublicAffairs published with the Center for Strategic and International Studies and the Institute for International Economics as well as the Caravan Project, the new distribution organization created by PublicAffairs founder and editor-at-large Peter Osnos.
GT/PR has begun forming a small referral network with fellow publicists, which includes Elizabeth Shreve Public Relations in Washington and cjPurdy Communications in New York. GT/PR has also struck up a referral alliance with Bookcurrents, which specializes in Web marketing. GT/PR is also in the process of establishing alliances with companies that provide radio and satellite TV campaigns, graphic design and many other promotional outlets.
GT/PR is located at 1811 Riggs Place, NW, Washington, D.C. 20009; 202-462-4619, cell 917/701-4072; e-mail: GeneTaftPR@aol.com.