As we get closer to BEA, Shelf Awareness is running a series of announcements, tips, party mentions, interesting panels and more that have struck us as useful and fun.
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BEA, the Emerging Leaders Council and Emerging Leaders NYC are throwing a party on Wednesday, May 30, 7-9 p.m., at Floyd, NY
(at 131 Atlantic Ave. between Henry and Clinton St. in Brooklyn, "steps
from" the Hotel ABA), for booksellers under 40. The agenda is "a great evening with your fellow
booksellers. We hope to have some surprise author guests, plenty of
free drinks, music and indoor bocce! We'll also have some substantive
information for you in the form of educational info, BEA navigation
tips, a survey and anything else that we can pull together in a few
weeks!"
For more information, contact BEA's Lance Fensterman or Jessica Stockton of McNally Robinson. RSVP to Jennifer Terentiuk.
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Here's a tip from the very same Jessica Stockton, who besides being a bookseller at McNally Robinson is the author of the Written Nerd blog: "I've recently discovered hopstop.com,
a website which has subway and bus directions for major metro areas. If
you click on the New York button, then put in your start and end
address (make sure you've selected the correct borough), it will give
you the quickest subway to take to get to your destination, with a map
of how to walk to the station. And you can tweak it to include
buses, more or fewer transfers, etc. It's a great way to figure out how
to get to the Javits Center, Hotel ABA or any of those publisher
parties in unfamiliar neighborhoods. (And no, I don't work for them!
The site was pointed out to me by a great woman in a business
development office in Fort Greene when I had a long walk home.)"
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Veterans of Doubleday & Co. before its purchase many years ago by Bantam are planning to get together on Saturday, June 2, during BEA. (Among people who learned their skills at the house and went on to bright careers elsewhere are Larry Ashmead, Sally Richardson, David Gernert and Dick Heffernan.) For more information, contact Phil Bruno at Pinto1212@aol.com.
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What's
the big idea? Mike Shatzkin, founder of Idea Logical Co., attempts to
answer that question, with what he calls "a Big Thoughts speech" on
Thursday, May 31, at 10 a.m. in Room 1E04 at the Javits Center, part of
a day of publishing-oriented programming. Officially the session is
called The End of General Trade Publishing Houses: Death or Rebirth in
a Niche-by-Niche World and focuses on "how digital change is
eliminating the ecosystem that sustains general trade publishing
houses," Shatzkin wrote. "But the good news is that the ecosystem we see replacing it is
one general trade houses can actually migrate to, if they recognize the
challenge, accept some painful realities, and start now."
At 2:30 in Room 1E11 on the same day, Shatzkin is moderating a session
called Digital Search Intermediaries: New Roles and Channels for
Publishers, about digital asset distribution and digital asset
distributors, whom Shatzkin calls DADs.
Two people with whom Shatzkin recently worked with on a digital
marketing program are also presenting sessions. Ted Hill's Best
Practices in Digital Marketing: The
Publisher's Perspective is at 10:30 in Room 1E03, and Brian O'Leary's
Quantifying Digital Marketing Expenditures at 2 p.m. in Room 1E03.