Perseus Books Group has filled in the last major piece involving its acquisition of most PGW publishers: international sales.
A new group that combines international staff from PGW and the Perseus Books Group will be responsible for worldwide sales through all channels outside North America for PGW client publishers and Perseus Books Group imprints, including Avalon Travel, Basic Books, Da Capo Press, PublicAffairs, Running Press, Vanguard Press and Westview Press.
Eventually the service will be available to "all interested independent publishers, including Consortium and Perseus Distribution clients."
Chitra Bopardikar, v-p, international sales, who had previously led PGW's international division, will head Perseus's international efforts. Suk Lee and Edward Benitez, both sales directors at PGW, have joined the international group.
Since January 2006, Perseus Books Group imprints have been represented abroad by Penguin Group International. Penguin will continue to represent Basic Books, Da Capo Press, PublicAffairs and Running Press through the end of this year.
Moira McCann, director of sales and marketing in the U.K. and Europe for the Perseus Books Group, will expand that London operation to include client publisher representation.
A new group that combines international staff from PGW and the Perseus Books Group will be responsible for worldwide sales through all channels outside North America for PGW client publishers and Perseus Books Group imprints, including Avalon Travel, Basic Books, Da Capo Press, PublicAffairs, Running Press, Vanguard Press and Westview Press.
Eventually the service will be available to "all interested independent publishers, including Consortium and Perseus Distribution clients."
Chitra Bopardikar, v-p, international sales, who had previously led PGW's international division, will head Perseus's international efforts. Suk Lee and Edward Benitez, both sales directors at PGW, have joined the international group.
Since January 2006, Perseus Books Group imprints have been represented abroad by Penguin Group International. Penguin will continue to represent Basic Books, Da Capo Press, PublicAffairs and Running Press through the end of this year.
Moira McCann, director of sales and marketing in the U.K. and Europe for the Perseus Books Group, will expand that London operation to include client publisher representation.