St. Helens Book Shop, St. Helens, Ore., was lauded by Bookselling This Week for adding "a new twist to its authorless events series."
Last month, the bookstore and a neighboring cafe joined forces to host an open house for eight home business reps from companies like Tupperware, Mary Kay Cosmetics and Pampered Chef. Their customers were also invited.
Luanne Kreutzer, owner of St. Helens Book Shop, called the event "a hit! It gave us a chance to share our Holiday Catalog . . . and we did gangbusters for three hours! It was very festive. A local cafe brought a cheese tray and information about their catering services. Displays were sent from a local florist."