Movies: Seven Days in Utopia; Film Cameos for Berlitz, Insight

Robert Duvall and Lucas Black will star in Seven Days in Utopia, adapted from David L. Cook's Golf's Sacred Journey: Seven Days at the Links of Utopia. Variety reported that the cast also includes Deborah Ann Woll (True Blood), Brian Geraghty (The Hurt Locker) and Melissa Leo (Frozen River). Matthew Dean Russell is directing from a script he wrote with Cook and Rob Levine. Production begins today in Texas.

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Eat Pray Love seems destined to be a cross-promotion and product placement dream project. Product tie-ins are ubiquitous (Shelf Awareness, July 28, 2020), and the publishing industry is represented with product placements of Berlitz and Insight Guide books seen throughout the film. For example, look for a Berlitz Italian Compact Dictionary and Insight Guide Bali in these trailers.

USA Today reported that sales of Gilbert's memoir are spiking again as the film release date nears, rising to number two on the latest bestseller list. Gilbert told USA Today that "Julia Roberts completely commands the movie, making the story her own--which is exactly how it should be. I wrote her a letter a few years ago, after the movie deal was signed, encouraging her to have at it, to hold nothing back, to do whatever she liked with the story... but most of all to make it her own."

 

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