Penguin Random House has made a series of senior sales appointments. The shared goal of the new appointees, said U.S. president and COO Madeline McIntosh, is "to grow our sales by developing and executing marketplace strategies in collaboration with our publishing teams that serve our books, the company in totality, and our diverse account base."
The appointments:
Felicia Frazier, formerly senior v-p, director, sales, Penguin Young Readers, has been named senior v-p, director, young readers sales. The Random House Children's and Penguin Young Readers Sales departments now report to her.
Jaci Updike, formerly senior v-p, director, adult sales, Random House, is now senior v-p, director, adult sales. The Penguin paperback and distributor sales group, the Penguin hardcover sales group and Penguin online and digital sales will continue to be led, respectively, by Norman Lidofsky, president, John Lawton, senior v-p, and Tim McCall, v-p, and will report to Updike, as does the Random House adult sales group.
Katya Shannon, currently v-p, director, adult hardcover field sales, Penguin, has been appointed to a newly created position: v-p, director, special markets. The existing Random House and Penguin special markets and gift sales directors and managers will now report to Shannon.
Julie Black, currently v-p, director, sales strategic planning, Random House, will now support the entire Penguin Random House sales group in this capacity.
Joan DeMayo, currently senior v-p, director, Random House Children's sales and special markets, will step down from her current position and will serve as a direct adviser to McIntosh on a range of initiatives related to sales and business development and will work with the senior management team to assist them with the transition.