In HarperCollins news closer to home, the company is participating in multimedia pop-up effort in the South Street Seaport district in New York City, near the offices it moved into last year from Midtown. 
From mid-September through late October, HarperCollins will operate the HarperCollins BookLab, an event space and reading lounge, that will be located in Seaport Studios at 19 Fulton St., where it will host programs, launch events, readings, panels, talks and receptions. (Seaport Studios will bring together a range of "cultural partners and collaborating organizations, spaces, installations and interactive opportunities." Much of the Seaport area was severely damaged during Hurricane Sandy.)
HarperCollins president and publisher Michael Morrison said, "As a company committed to a literary culture, with a vested interest in the downtown area, we are excited about this Seaport opportunity. We see this not only as a destination for visitors, but also as a cultural hub for the growing number of New Yorkers who live and work in the area."
Josh Marwell, HarperCollins president of sales, emphasized the company's roots, saying, "Playing a part in the rebirth of the Seaport is especially meaningful for us as the Harper Brothers founded our company a few blocks away on Front Street in 1817, and from that location grew to become a major presence in the cultural life of the city and the nation. With this exciting new project we are thrilled to honor our past and have a role in the new chapter of this iconic civic landmark."
Angela Tribelli, HarperCollins chief marketing officer, commented, "Lower Manhattan is the new nexus of publishing, technology and creativity. No other neighborhood in NYC is undergoing such a dynamic transformation, and HarperCollins Publishers is thrilled to be a part of it. We're especially excited to be partnering with the South Street Seaport to develop a pop-up shop and events space just a few blocks from our new offices--and to give our authors a highly visible platform in the heart of it all."
