Congratulations to Head House Books, Philadelphia, Pa., which is celebrating its 10th anniversary this month with a series of events that thank the store's customers. As owner Richard DeWyngaert explained: "We know we wouldn't be here without the loyalty of the community, so we're launching a month-long celebration to recognize that."
The weekly promotions, announced via e-mails, include a "Book of Gratitude," which will contain various promotions and prizes for randomly selected customers to win each day. These include a wrapped present from the grab bag, a gift certificate, a discount off a purchase or a Book of the Month membership. Another week's celebration invites customers to write 10-word love letters to the shop; winning entries will be published and awarded prizes.
Before Valentine's Day, consumers who mention the store's e-mail about this can choose a book from the "Blind Date Basket." As the store puts it, "Fall in love with a book seeking a reader who is passionate about nature, or find a secret admirer of science fiction." Another week consumers who mention the pertinent e-mail will receive a free gift from the store's grab bag.
In 10 years, Head House Books said, the store has become "a community mainstay, with frequent and impressive author events, children's story hours, and a carefully curated selection of titles on the shelves with just about any book on the planet available for overnight delivery."