The Bookshelf, Guelph, Ontario, a bookstore that also has a movie theater, bar and restaurant, now is also the site of a mural by cartoonist Seth, whose work has appeared on the cover of the New Yorker. Titled The Junkyard of Memory, the image is a collage of the artist's own memories spreading 70 feet long by 10 feet high over the store's parking lot. It was commissioned by the Downtown Guelph Business Association. The Bookshelf's new website, which now includes a cultural magazine called The Village, uses part of Seth's mural in its header. Signed 17"×3" replicas (see below) are available in the store.
Seth unveiled his public art at a ceremony on May 29, where unseasonably warm temperatures kept the speeches short before attendees moved inside for air-conditioned autographing, sketching and mingling. Seth, a Toronto transplant, has been a resident of Guelph for 17 years. In addition to his work for the New Yorker, Seth is the creator of the Palookaville comics series and the illustrator of Lemony Snicket's All the Wrong Questions series.