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| Carl Lennertz | |
Effective August 8, Carl Lennertz is becoming executive director of the Children's Book Council and Every Child a Reader, where he will oversee the development and expansion of both organizations' programming, including Children's Book Week, the Children's Choice Book Awards and the National Ambassador for Young People's Literature.
Lennertz has a long career in publishing. He was most recently executive director of World Book Night U.S. and earlier was v-p, retail marketing, at HarperCollins for eight years; worked at the ABA's Book Sense (now known as IndieBound), where he helped launch it, started the book picks program and national and regional bestseller lists; was at Random House for 16 years, starting as a sales rep and eventually becoming marketing director for Knopf, Pantheon and Vintage. Before that he worked in bookstores. He also teaches marketing at the Denver Publishing Institute.