Chronicle Books has begun a partnership with the LEGO Group to publish titles inspired by LEGO toys, bricks and minifigures. The first seven titles will appear in spring 2020 and include, besides books, puzzles, postcards, journals, erasers and more. Future projects will include humor titles, a behind-the-scenes look at the LEGO House, The Art of the LEGO Minifigure, and the introduction of new formats. Chronicle has publishing partnerships with, among others, Disney-Pixar, Lucasfilm, HBO, DC Comics, Star Trek, Pantone and Marimekko.
Sarah Malarkey, executive editorial director of Chronicle Books, called LEGO "an internationally beloved brand that shares our values of quality, creativity, and play. Both companies have generations of fans and a real affinity for one another. Together, we will make a publishing program that helps people express and share their LEGO love in many different formats."
Robin Pearson, LEGO publishing director, said, "We are delighted to welcome Chronicle Books into a select group of publishing partners who work closely with the LEGO Group to create books that delight and inspire fans around the world. Chronicle Books' unique sense of humor and style will allow us to explore original and innovative publishing formats that celebrate LEGO in all its facets, from inspirational studies of LEGO creativity to hilarious memes and jokes featuring iconic LEGO bricks and minifigures."