Effective January 23, the science fiction and fantasy-focused online magazine Tor.com will become Reactor.
As Reactor, the online magazine will continue to publish speculative short fiction and will expand its coverage to also include romance, horror, and other genres. The rebranding will coincide with the launch of a redesigned website (www.reactormag.com), and the change will better reflect the fact that Tor.com is publisher agnostic and independent from Tor Publishing Group.
"We have always been the place to come to for science fiction and fantasy," said Tor Publishing Group president and publisher Devi Pillai, "but with a new name, a new design, we are going to have a magazine that will be more of a pop culture hub for people who love genre of all types. We want to expand the audience and the community that Tor.com has built over the past 15 years."
Chris Lough, Tor.com's director, remarked: "Oh, how we have waited for this day. For the past 15 years we have published discerning yet joyful works of media criticism, along with award-winning short fiction and art. Now, starting in 2024, the look and functionality of our magazine's website will finally match the maturity of our contributors and the needs of our community."
Tor.com was founded in 2008. It has won the Locus Award for Best Magazine for the past seven years.