Scholastic Corp. rang the Nasdaq opening bell at the Nasdaq MarketSite in Times Square, New York City, in celebration of the December 3 release of the 13th book in Dav Pilkey's Dog Man series: Dog Man: Big Jim Begins. With a five million copy first printing, the book went on sale in the U.S., U.K., Canada, Australia, and New Zealand. Pictured are Scholastic employees and their children, the Dog Man character, and Ellie Berger, executive v-p and president, trade publishing (center), who rang the bell and provided opening remarks. To commemorate the event, all children in attendance received a copy of the new book. (photo courtesy Nasdaq, Inc.)
