"This past weekend you might have noticed the yarn tree Alex built by the register," A Novel Idea in Philadelphia, Pa., posted on Facebook. "This is our Giving Tree in honor of Giving Tuesday (though we're going to keep it up through the holidays).... This holiday season we encourage you to pay-it-forward. Purchase an ANI gift card, book, ornament, etc. to go on our tree for someone in the community. This can be done in-store or online!
"Anyone is welcome to take something from the tree--maybe for themselves, a gift for a family member or friend, etc.--at no cost, with no questions asked, and without stigma."