Red Wheel/Weiser will handle sales and distribution for New World Library, effective September 1.
Founded in 1977 and headquartered in Novato, Calif., New World Library has a focus on spirituality and philosophy, personal growth, and transformative thinking. It has published numerous bestselling titles, including The Power of Now by Eckhart Tolle and Creative Visualization by Shakti Gawain. New World Library authors have included Joseph Campbell and Alan Watts, as well as contemporary writers such as Dan Millman, Sol Smith, Natalie Goldberg, Lee Harris, and Alice Walker.
For many years, New World Library has been distributed by Publishers Group West. New World Library publisher and cofounder Marc Allen said, "This is a bittersweet moment after a long and positive history with PGW. Our collaboration over these many years has been critical to New World Library's evolution and success. As the publishing landscape continues to evolve, we determined that joining forces with Red Wheel/Weiser at this time positions our business for the future and will allow us to achieve our strategic long-term goals. RWW shares our vision for independent publishing and mission-driven books, which has been at the heart of New World Library's publishing program over the last 50 years."
Michael Kerber, president of Red Wheel/Weiser, said, "We couldn't be more thrilled at the opportunity to work with New World Library and help them achieve their strategic goals. Their publishing program is admired throughout the industry and has inspired readers the world over. We are proud to welcome them to our stable of distributed publishers."
Red Wheel/Weiser is a leading independent publisher and book distributor with a strong focus on mind, body, and spirit titles.
In a related move, Kevin Votel has joined New World Library as director of sales & marketing and will work closely with Red Wheel/Weiser to expand the publisher's reach and connect with new audiences. Votel has been longtime v-p of business development at PGW.