Shelf Awareness Recognizes Excellence in Marketing

Tiffany Schultz

As we've done for many years, Shelf Awareness recently hosted a webinar reviewing some of the best ads of 2025. This year, we doubled our celebration and awarded two marketing professionals for their excellence.

Congratulations to Tiffany Schultz, whose eBlast offering a Bookish Bundle was the most clicked ad of 2025. She is shown here with our new award, and sharp-eyed readers will remember and notice Tiffany's award in the background for her Most Clicked ad in 2022.

Stephen Bedford and Joe Monti

Congratulations for our inaugural Marketing Campaign of the Year go to Stephen Bedford and the team at Saga Books for their work turning The Strength of the Few into an instant bestseller and massive success. This campaign was selected over many worthy entries, and we look forward to continuing this accolade each year.

We love celebrating excellence in marketing, and invite you to begin competing for the awards right now: please reach out to sales@shelf-awareness.com and Matt and Jess will help you create a fantastic campaign.

To view our presentation of the best ads, click here.

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