''I think that you can feel at home in any bookstore if it's got a good bookseller.'' --Geraldine Brooks, author and Love Your Bookshop Day ambassador on the magic of bookshops.
For 2017, the Australian Booksellers Association rebranded National Bookshop Day as Love Your Bookshop Day, and last Saturday booksellers across the country celebrated. "Think balloons, bunting, streamers, fairy lights, cake, dressing up, discounts and prizes--the sky's the limit just as long as it's a party for your shop," the ABA had said when it officially launched LYBD during its annual conference in June. One bookseller noted that the name change made it sound "less like a government program and more like a fun event."
And so it was. More than 100 bookshops registered details about their in-store events on the LYBD website, and then documented the fun on Facebook, Instagram and Twitter with the #LoveYourBookshopDay hashtag. Customers were also invited to post #WhyILoveMyBookshop notes. Here's a small sampling from the festivities:
"The #loveyourbookshopday graffiti window at Farrells Bookshop is for book lovers of ALL ages."
Beachside Bookshop, Sydney: "Show us your bookshop love. Love our beaches' authors (check out our window showcase of this talent)...."
Fairfield Books, Fairfield: "Favorite books covering the window except for the part where Scott Edgar #supermooper ed!! Harry Potter featured rather prominently but there were some interesting inclusions as well."
Mary Who? Bookshop, Townsville: "We have Love Your Bookshop Day... CAKE... thanks for the love Townsville readers and to Text Publishing for the yummy stuff... and their GREAT books.--with Jessica Gautherot."
The Bookshop Darlinghurst, Sydney: "Let them eat cake! It's our 35th Birthday! Hip hip hoorah! #loveyourbookshopday--attending Love Your Bookshop Day--and celebrate our 35th Birthday!"
'Wall of Love'
Sun Bookshop, Yarraville: "This might be one of our favorite reasons on the wall of love!"
|In character at Berkelouw Books
Art Gallery of New South Wales, Sydney: "Today we're celebrating #LoveYourBookshopDay at the Gallery Shop! There's a full day of excitement planned.... Plus, see which literary personalities the Gallery Shop staff have dressed up as!"
Berkelouw Books Hornsby: "To celebrate Love Your Bookshop Day, our staff dressed as their favorite book characters. Can you recognize who they could be?"
"What will you discover today under the Book Tree at Potts Point Bookshop?"
"Oh my word, Avenue Bookstore is literally packed to the rafters with balloons for #loveyourbookshopday."
"Better Read Than Dead are ready for #loveyourbookshopday & they have Catherine Moreland at the door ready to greet book/Austen lovers!"
'Bookshops are an unnecessary indulgence: A debate between local authors" at Blarney Books & Art: "Port Fairy (and surrounds)--you are awesome!!! THANK YOU for such a great turnout!... Of course the team who argued in favor of bookshops (or dens of iniquity, as the dark side suggested) won the debate, but it was frighteningly close. P.S.: we have also received some very eloquent love letters!"
Dillons Norwood Bookshop: "Our Dog Selfie spot is open!! Bring your doggo or pupper in to our store, take a photo in the spot, show us on your phone or camera and we'll enter you into the draw to win an amazing hamper!!"
Books for Cooks, Melbourne: "Our bookstore is now complete--live jazz in store:) #nevergoinghome #lovemybookstore #loveyourbookshop day @vicmarket #jazz #melbournemoment #next generationinjazz #heavenly...."
"Ok, @booksandmanicures wins hands down for best #loveyourbookshopday themed nails! Also for best color coordination with Beachside Bookshop."
Senator Penny Wong: "It was great to visit @Mostly_Books on Love Your Bookshop Day. Get out and support the champions of the written word."
"Who loves books? Text does!" Text Publishing asked some of its authors "to tell us about their favorite bookshops."
Sarah Ridout: "Happy #LoveYourBookshopDay no2 & everything else advice from the Fabulous Cass M #partingwords @avidreader4101 September 1! Go Cass."
Frané Lessac: "Everyone loves a good book! #loveyourbookshopday @beaufortstbooks @WalkerBooksAus #aisforaustraliananimals."
|Sidewalk art at Book & Paper Williamstown
Farrells Bookshop, Mornington: "Wow, what a day it's been!! A huge thank you to all our wonderful customers young & old that joined in with us celebrating Love Your Bookshop today!! A great big thank you to the local Authors and our face painter for giving your time! Fantastic day all round."
Squishy Minnie Bookstore, Kyneton: "Holy moly, we had the most awesome day yesterday and we're feeling very loved (and very tired!). Thank you so so SO much to everyone that came and showed their support to us. We've been open for about 4 months and in that time, we've gotten to know so many wonderful and kind folks.... We hope everyone's experiences yesterday give yet another reason to love reading and to Love their Book Shop."
New Leaves, Melbourne: "Wow what a weekend! A HUGE thanks to everyone who came in store and joined in the fun of Love Your Bookshop Day!
From the LYBD organizers: "Book lovers & booksellers, you've officially outdone yourselves! A huge THANK YOU to everyone who participated in #loveyourbookshopday. The amount of love and pure bookish joy we've seen across all corners of the internet today has been staggering. We truly believe that you can and should love your bookshop EVERYDAY but you've really made today something to remember. You earned a nice cup of tea, a pat on the back & reading time with all your new purchases! Happy reading."